Global release media studio

Make The Release Read Like Culture

Release rollouts, event identity, and studio promotion for African diaspora club music — worldwide.

Groovehaus works with labels, production companies, promoters, studios, and managers building around Amapiano, Afro-house, Gqom, 3-step, Afrobeats-adjacent dance, and diaspora electronic scenes. Based in DC, fluent in the scene, delivering remote.

Offer ladder

Built For The Real Buyers

Three lanes, one studio: labels and production companies, promoters and events, studios.

For Labels & Production Companies

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Entry release treatment

Single Kit

$500

A focused release kit for one single using existing assets first, sharpened into a clean visual and editorial push. Fully remote.

  • Existing-assets-first visual treatmentMini shoot is available as an add-on or exception, not the default scope.
  • 4 final social assets
  • 5-question email Q&A
  • Groovehaus spotlight
  • 48-72 hour delivery
  • 1 revision pass

Best for releases that already have cover art, photos, clips, or a visual direction.

Mini shoot is priced separately when the release needs new original photography.

Full release-cycle campaign

Release Rollout

$1.5k-$3k

A full rollout for labels, production companies, and managers who need visuals, editorial context, social assets, and a calendar working together.

  • Artist photo set or directed remote shoot
  • Release/editorial feature
  • 8-12 promo images
  • 6-10 social assets
  • Rollout calendar template

Monthly release schedule, handled

Label Retainer

$2k-$4k/mo

For labels and production companies with a steady release schedule: 2-3 releases per month treated end-to-end so the rollout never starts from scratch.

  • 2-3 releases treated per month
  • Priority turnaround on all assets
  • Monthly rollout planning call
  • Consistent visual system across the catalog
  • Groovehaus editorial spotlights

Limited to two retainer clients at a time so turnaround stays priority.

Month-to-month after the first quarter; scope reviewed quarterly.

For Promoters & Events

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Series identity system

Event Identity Kit

$750-$1.5k

A flyer/poster system and social templates for an event series — designed once, reused every show, so the brand stays consistent without a designer on call.

  • Flyer/poster design system
  • Social template set (announce, lineup, day-of, recap)
  • Story + reel cover formats
  • Editable handoff for per-show updates

Scoped per event series. Recap coverage and per-show updates are add-ons.

Custom cultural campaign

Campaign Project

$3k-$6k+

A custom production lane for events, showcases, brand activations, and release moments that need creative direction and recap assets.

  • Discovery/creative direction
  • Event/showcase or campaign coverage
  • Recap/social package
  • Usage/licensing defined per project

In-person coverage included in the DMV; remote recap/design everywhere else, travel billed at cost.

Booking-driving studio brand

Studio Promotion Package

$1k-$2.5k

A brand kit and content system for music production studios — make the rooms, the gear, and the sessions visible so bookings stop depending on word of mouth.

  • Studio brand kit (logo treatment, type, color)
  • Content system: room/gear/session shot list + templates
  • Booking-driving social asset set
  • Groovehaus studio spotlight

Remote delivery

Global By Default

Geography is not part of the scope conversation. Here is how the work travels.

Directed remote shoots

Groovehaus art-directs against a shot list, a local shooter or the artist's own camera executes, and Groovehaus edits and grades the final set.

Async review

Briefs, proofs, and revisions move through shared folders and timestamped notes, so no timezone blocks a release date.

DMV in person

On-site photography is included inside the DMV. Everywhere else the coverage goes remote or travel is billed at cost.

Why Groovehaus

Taste Is Only The Start

The work has to feel native to the scene and useful inside a rollout.

Culture fluency

Groovehaus documents the rooms, artists, and language around diaspora club music, so the campaign does not read like an outsider buying into a trend.

Release utility

Every package is designed to create assets a team can actually use: announcement posts, story frames, editorial context, press images, and recap material.

Have A Drop Coming?

Send the artist, release date, genre lane, existing assets, and what you need the campaign to do.

Start The Brief